• Podcasts

December 05, 2012

Topic: Business Leadership

Dane County Economic Survey Results

Listen to Podcast Online


First Business Bank, in conjunction with the A.C. Nielson Center for Marketing Research at the University of Wisconsin-Madison School of Business, has conducted the sixth annual economic survey specific to Dane County businesses. Over 500 Dane County business owners were surveyed on economic indicators critical for decisions in today’s competitive environment. This seminar offers the results and implications of this study which enable you and other executives to make informed business decisions for the coming year.

Scott Converse, Director at UW-Madison School of Business, will present the findings and implications of the 2012 survey. He will identify trends in which local business owners report as actual and forecasted: sales revenue, production/operating costs, capital expenditures, profitability, staffing and wages. He will also cover operating capacity, performance compared to expectations, and business projections. 

A panel discussion with local CEOs will follow. The event will be moderated by former local newscaster Wendy Warren Grapentine.

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