First Business

January 12, 2010

First Business Financial Services, Inc. Hires Melissa Colby

MADISON, WI, January 12, 2010 - First Business Financial Services, Inc. (NASDAQ: FBIZ) announced today that Melissa Colby has been hired as a Financial Accountant.

Melissa comes to First Business with eight years of customer service experience. She is a recent graduate of the University of Wisconsin - Whitewater, with a double major in Accounting and Finance. Melissa is an active volunteer at Touched by a Paw, a no-kill cat shelter in Whitewater, WI.

About First Business Financial Services, Inc.

First Business Financial Services (Nasdaq:FBIZ) is a $1.3 billion Wisconsin-based bank holding company that specializes in focused financial solutions for businesses, key executives, and high net worth individuals through its operating companies. Its companies include: First Business Bank - Madison; First Business Bank - Milwaukee; First Business Bank - Northeast; First Business Trust & Investments; First Business Equipment Finance, LLC; and First Business Capital Corp. For additional information, visit www.firstbusiness.com or call (608) 238-8008.

The First Business Financial Services, Inc. logo is available at http://www.firstbusiness.com/logo

Contact:
Kelley Dixon
Marketing Assistant
First Business Financial Services, Inc.
608-232-5774
Email