June 12, 2012

Sales & Marketing: Do Mobile Users Pay Attention to Mobile Ads?

Nearly three in four mobile users (74.0%) say they fully pay attention to mobile ads while browsing the Web, either on a regular (35.3%) or occasional (38.7%) basis, according to a recent survey from Prosper Mobile Insights.

In addition, 59.5% surveyed smartphone and tablet users say they regularly (26.9%) or occasionally (32.6%) pay full attention to ads they see while visiting social media sites on their devices.

Read Full Article Online »

« Return to Business Articles