First Business

Business Articles

August 27, 2010

No time like the Present to Review the Rules of Networking

Have you ever been in crowded restaurant and wondered what all the businesspeople are discussing? Big deals? Expansion? Bonuses?Unfortunately, these days its likely many people are doing networking lunches aka job hunting.During the past month, Ive …
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August 27, 2010

Tom is Selling his Business: Now What?

I admit that sometimes I live in a fantasy world. I actually think that Im getting a buzz from lite beer.I have a friend named Tom whos looking to sell his equipment parts distribution business. Problem is he cant sell it. Hes had more than a …
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August 20, 2010

Blogging with a Purpose Helps to Build Brand Awareness

When Greg Salsburg began blogging each week on media, marketing and current events, he knew it couldnt be an occasional activity.He knew hed have to blog consistently to build brand awareness among his readers and to optimize his rank among search …
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August 11, 2010

The Five C's of Sustainability Branding

At our request, Marc Stoiber, the vice-president for green innovation at Maddock Douglas and a veteran in the relatively young field of sustainability, sat down and created a list of what companies and marketers need to do to make "greenness" …
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August 10, 2010

Farms Grow More than Vegetables

I feel very lucky to live in Madison. One of my favorite hobbies is cycling. I especially enjoy biking this time of year, because within minutes of leaving my house, I am riding through lush farm fields. My wife loves the farmers' market, and comes …
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August 10, 2010

Succession Planning a Priority at First Business Financial Services

Many organizations have put their strategic decisions and plans for growth on hold. Others believe there is little they can do, other than keep plugging away day-by-day. Still others not only manage day-to-day operations efficiently, but take time …
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August 10, 2010

Want to Get to Know your Client? Go Beyond Traditional Meetings.

Getting to know our clients and prospects more personally enables us to identify what truly matters to them, on a much deeper level then simply understanding their life at work. And in building these stronger personanal connections, we strengthen …
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August 10, 2010

When Your Team Reverts to the Old Strategy

Repositioning your company can be an invigorating moveit's exciting to take a fresh approach and go after new opportunities. But change is also risky and over time, the momentum behind it can wane. When that happens, it's not uncommon for …
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August 10, 2010

White Collar Companies Go Lean

In the manufacturing world, lean principles reduce inventory and work-in--process. But you don't have to be a manufacturer to enjoy the benefits of lean. See pages 30-32 on the attached link.
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August 07, 2010

Life’s Most Simple Lessons are Often the Best

Gordon Dean was an American lawyer and prosecutor whose distinguished career was fairly typical for Washington types. He went to work for the Justice Department under President Franklin Roosevelt, taught in the law schools at Duke University and the …
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August 06, 2010

Business Strategy: Top Ten Tips and Tactics for a Tough Economy

Whatever you call it, the rate of income growth across US businesses has slowed to a crawl, and that is scaring the pants off of a lot of people. Your own business may not be affected in any way, but the fact is many people are worried about their …
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August 06, 2010

Deal with Common Objections Early in Process

Youre lucky if buyers clearly voice objections, making it easier to respond. By far, the most difficult buyers are those who cloak their objections and fears under a shroud of silence. Their objections are unspoken and therefore never …
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