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First Business Economic Survey of Milwaukee & Waukesha Counties

2009's Results

The surveys are in. Local business owners shared their data on economic indicators critical for decisions in today's competitive environment. The results were presented at The First Business Economic Forum at Carroll University, December 15.

This annual forum includes a brief presentation of the survey results followed by a panel discussion. Panelists in the fields of labor, insurance, retail, convention and tourism as well as the banking sector will help us break down the numbers.

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2009's Findings

20098 survey results were presented by Dr. Greg Kuhlemeyer, Associate Professor of Business; and Matthias Bollmus, Assistant Professor; at Carroll University in December of 2009. Highlights include:

Segmentation

 

Overall Performance vs. Expectations

  • A negative story for Waukesha-Milwaukee: Nearly 61% - didn’t meet expectations and another 28% met expectations with only 11% exceeding expectations
  • Reasons cited for lower performance: Higher energy and operating costs; sales shortfalls; the housing slowdown; insufficient cash flows; government regulations; and uncertainty

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