Each year we survey business owners, CEOs, and CFOs across Wisconsin through a project with the A.C. Nielsen Center of Marketing Research at the University of Wisconsin. We offer local results for Dane County, Milwaukee/Waukesha Counties, and Northeast Wisconsin. These results are presented at Economic Forums in December that include a panel of local business owners to comment on the results.
2010 surveys will be mailed to business owners in September. The results will be presented December 8 (Dane County), December 15 (Milwaukee/Waukesha Counties), and December 16 (Northeast Wisconsin). Send us an email if you want to be invited to these events.
2009 Cross-Regional Report:
Summary / Full Report / News Podcast
2009 Individual Market Reports:
2009 Full Cross-Regional Report
Need details? The cross-regional results were released January 29. If you're looking for full documentation on the results, this is the link for you.
2009 News Podcast
Limited on time? This eight minute news podcast covers the highlights of the cross-regional results that were released January 29. Listen to it online or download it as a podcast for your ride home.
